Adam joined Southwire in 2007. He is an expert on Southwire's SIMpull Solutions® Innovations System. His focus has been helping contractors and engineers use Southwire’s SIMpull ® Cable Pull Calculator to plan for the safest and most efficient way to install wire and cable. Once the plan is in place, Adam and his team can effectively demonstrate and train on each piece of the wire pulling process. Equipped with this knowledge, electrical contractors are revolutionizing their standard installation methods. They become the top choice in their markets that electricians choose to work for and General Contractors want to hire.
“My focus is to make sure all contractors, engineers, and distributors that buy or use our products understand the value of SIMpull Solutions® and are able to install them correctly in the most efficient and safest way possible to increase productivity.”
Meet Crystle, a skillful Training Coordinator at Southwire Solutions University, EAST, specializing in the meticulous coordination of each electrical group attending our tailored training programs. With a keen focus to detail, Crystle ensures that every session is finely tuned to meet the unique needs of participants, offering a personalized and impactful experience at SSU.
Contact Crystle at: Crystle.Wigley@Southwire.com
Jeff brings 38 years of electrical experience to Southwire including the residential, commercial, control, and industrial channels. Jeff spent close to 6 years with Southwire as an Applications Engineer at the D.B. Coffer Center in the early 2000s. As well, he spent time in testing, hand tools, new product development, SIMpull Solutions®, and product support. He returned to Southwire in 2023 as a Training Instructor at Thorn Customer Solutions Center with an energetic desire to “baptize” clients in Southwire products, innovations, and solutions. He says that “working with Southwire has broken me from my ‘Old School’ ways of installing electrical components. This is a constant challenge within the electrical industry throughout the USA and Canada.”
Jeff loves spending time with family, serving in his church, shotgun shooting, and coaching youth in shooting sports.
Contact Jeff at Jeff.Posey@Southwire.com
Mason Durocher joined the Southwire Solutions University Team as a Training Instructor in August of 2023. Prior to working with Southwire, he spent 13 years in the Facility Engineering Group with the Kroger Company. For most of that time, Mason was responsible for maintaining the electrical systems of 60 store locations. As an expert with Southwire SIMpull Solutions®, his primary goal is to ensure that all of those involved in the electrical industry are aware of the many benefits of Southwire's products and how to properly use them. Also, Mason highlights the positive impacts Southwire SIMpull Solutions® has on productivity, safety, and profitability.
Contact Mason at Mason.Durocher@Southwire.com
Danielle is a dedicated professional who ensures a seamless experience for our customers by coordinating catering, transportation, and venue setup. With the keen eye for detail, she creates welcoming and efficient environments that enhances customer interactions. In addition to her logistical expertise, Danielle plays a crucial role in tracking and managing customer data, providing invaluable information to our field teams. Her commitment to excellence ensures that every aspect of the customer experience is executed flawlessly.
